Goochie! Happy t-shirts for everyone

Brand concept, logo creation and t-shirt designs for Goochie!

Client
Goochie!
Date
5.10.19
Skills
Branding, Illustration, iPad art, Logo design, Vector art
Scroll Down
Scroll Down arrow

The Project

The whole idea came to me on a chill evening run. I was doing a set of very clean and simple caricatures.

First was Stevie Wonder. I thought, "It would be cool just to have a brand with a positive vibe so I can create some t-shirts". So I went home and did some research about "Goochie". I registered the naming, hand draw the logo and started playing around with different designs. In a month I had a very basic Big Cartel store with 5 minimalistic designs.

The challenge here was to create a product that represents who I am and sells a lot. I'm happy it did ok with about the first bit.

The Project