User interface design for Element Human Website’s HX Design page. A responsive landing page which outlines the explanation of Human Experience Design, HX Design Sprints, community and methods.
Element Human needed a responsive website to showcase their product, a platform that captures emotion and behaviour across digital experiences. It was crucial to come with a proper UX design in order to engage with users, explain the platform value and do the storytelling in a simple and effective way.
Once all the styles and visual approach was settled on the Homepage, I designed the HX Design page using Sketch / Zeplin, did prototypes in Marvel to show and decide about interactions, and handed over final designs to our Webflow developer. In short, the challenge here was to come with a visually attractive and simple design for a usually very complicated industry - Research.